We combine gamification and rewards in a self-financed service. Delivered through SMS, USSD, Web or Native Apps, Facebook Chatbot and other channels, monetized via subscription or through on-demand purchases, our Interactive Campaigns are readily adapted to every market and every marketing need. Backed by our ultra-powerful optimization platform capable of handling tens of millions of daily transactions, they can even be used to drive top-up activity.
Our reward schemes engage customers, driving revenue and satisfaction, contributing to positive NPS increases. Most of them are data-driven, delivering a unique combination of relevant information and attractive rewards. Ranging from analog to digital iterations, they can make use of merchant offers, as well as be self-financed. Based on our productized rewards platform, each of our solutions is a bespoke combination fitted to our client’s needs.
We have taken the liberty of reinventing loyalty programs for the era of the 4th Industrial Revolution. Every decision is now driven by Machine Learning meaning that segmentation is more efficient than ever before, communication is increasingly compelling, and engagement is at an all-time high. Utilizing the latest trends in digital gamification, churn prediction, virtual currency and merchant offers, our ultra-powerful platform is proven to dramatically increase ARPU and reduce churn.
Our digital campaigns are geared towards clients who require a holistic approach. Aiming to be a one-stop-shop, we cover every requirement from content creation, through interactive mobile-web portals, all the way to social media management. Our digital campaigns are here to make sure that our clients stay relevant, efficient and effective in today’s digital world!
COSMOTE GREECE
Swipe & Win
COSMOTE Greece, part of the Deutsche Telekom group, established as the top digital operator and pioneer in Greece and Southeast Europe, collaborates with Verlabs on Value Added Services with a brand new gamified interactive campaign available to all COSMOTE subscribers.
“COSMOTE Swipe & Win” is a unique, fully digital interactive photo-quiz game through which participants can win amazing prizes such iPhones and a stunning Mini Cooper. By utilizing the full potential of COSMOTE carrier billing technology and Verlabs’ new VAS platform, the collaboration aims to strengthen engagement and reward customer loyalty.
WIND GREECE
WIND & Win
WIND & Win is a WIND branded data rewarding subscription service, operating and accessible to all WIND customers in Greece since July 2018.
WIND customers subscribe to the service (cost is as low as 0.62 Euros per week), get 100 MB and participate in weekly draws for amazing prizes such as cash, gadgets and many more!
BEELINE KAZAKHSTAN
Lucky Packs
Beeline Kazakhstan and Verlabs continue the legacy of Lucky Packs, an interactive reward program that dazzles customers with guaranteed rewards and cash prizes, entering its fifth consecutive year.
WIND GREECE
F2G Flames2Go
WIND is one of the major telecommunication companies in Greece with more than 4.5 million customers. F2G is the prepaid instance of WIND aiming at a younger audience with tech savvy behavior.
Verlabs was selected as the strategy and technology partner to design, develop and manage a new loyalty scheme called “Flames” aiming to strengthen F2G customer loyalty, activate subscribers via myF2G app, reduce churn and eventually optimize sales through existing myF2G app.
VODAFONE GREECE
National Football Team
Vodafone Greece, Gold Sponsor of the Greek National Football Team, partnered with Verlabs to design and develop a microsite aiming to engage and reward Vodafone subscribers even more! The content covers all the information a visitor needs for being up to date with the team: From fixtures, standings and statistics to real-time news and social engagement.
Along with the innovative design, a compelling web game called ‘Grab Your Seat’ has been developed, prompting users to grab 1 of the 60 available seats in the virtual stadium to enter a draw for an amazing match experience! Moreover, a digital magazine is released on before every match to prepare the team fans with all the necessary details!